University of the Ozarks

I developed the "Explorers Welcome" admissions mailer for the University of the Ozarks, aimed at appealing to "right fit" students and differentiating the university. The package included informative content, stunning presentation, and exciting keepsakes like custom-designed Buffs, Ozarks Canteens, and commemorative buttons. This out-of-the-box solution not only stood out in a crowded market but also increased student yield by 29% for the 2017-2018 enrollment cycle and won three gold ADDY awards.